We all liked the idea of a map being a part of the poster/zine, and thought these designs’ aesthetics’ would work great with what the shopping experience side of things. This would also work well with the to-do list, creating solid locations throughout the space. However, due to our tight budget we quickly realised something with this amount of colour and quality would be too expensive. We also needed to print these in a3 to have a large enough folded zine, which only added to the cost.
It was because of this and our tutorial with David we decided to look more into half tone printing.
It’s relatively simple to do on photoshop using the colour halftone tool, it’s just that it won’t work well with high mid-tone images, so contrasting the images enough is key.