To enhance this space we have to think about the best use of our space, and consider how everybody’s work fits in. I really like how the interior of Lacoste store are set out, with a very simple and linear sense of creative direction. The space is also very well utilised, with differing heights of display platforms, suggesting segregation of the products, without using up a lot of room. The stacking of the shelves also present a visually cohesive way to display products.
The adidas Originals store in London also has some interesting use of space, and I feel manages to capture that good pint between a retail environment, and a display environment. These different box frame display apparatus’s easily help to pack things in closely and still keep a clear differentiation of products.
adidas Originals store: